SUSTAINABILITY & IMPACT
WE VOW TO MAKE PRODUCTS THAT MAKE YOU FEEL GREAT EVERY DAY WHILST BEING KINDER TO OUR PLANET
OUR SUSTAINABLE PROMISE
PRODUCT
Our vow is to be advocates for the planet and its inhabitants whilst giving you considered luxury.
PACKAGING
Each product is carefully wrapped up in materials that are planet-friendly yet distinguished.
PARTNERS
We only formulate with labs that are proactive & forward-thinking in their approach to sustainability.
FINEST INGREDIENTS
JOJOBA
Our vow is to be advocates for the planet and its inhabitants whilst giving you considered luxury.
BLACKCURRANT
Each product is carefully wrapped up in materials that are planet-friendly yet distinguished.
ROSE QUARTZ
We only formulate with labs that are proactive & forward-thinking in their approach to sustainability.
PACKAGING
OUR ERGONOMIC WAND
Our speciality brush has many uses after your mascara has finished. After being cleaned, you can use it as:
An eyebrow brush & hair tamer
A separator for clumpy eyelashes
A lip exfoliator; just add a little coconut oil & sugar
A perfume applicator
Or donate it to wildlife to help remove fly eggs & larva from the fur and feathers of wild animals. Find out more here
OUR INNOVATIVE REUSABLE BOX
Our beautiful mascara box is completely re-usable and has been designed specially to be durable for you.
With a gentle wiggle, the inside tray comes out and our beautiful box can be used to store your make up, jewellery, stationary or any of your precious possessions.
It can be used at home, as an organiser in a drawer, or taken in your handbag on the go.
Enjoy!
100% RECYCLABLE PACKAGING
OUR MAILER BOX
Made from 100% sustainable sources, are FSC certified & are 100% recyclable.
Use water based colours which are non-toxic and do not contain any lead or heavy metals, nor do they contain o-zone depleting chemicals like chlorofluorocarbons (CFC's) or other volatile solvents.
OUR THANK YOU CARDS:
FSC certified & 100% recyclable.
OUR TISSUE:
FSC certified & 100% recyclable.
OUR STICKERS:
FSC certified & 100% recyclable.
PRODUCTS
WITHOUT COMPROMISING ON PERFORMANCE
We strike the delicate balance of plant-friendly products that are some of the most effective on the market
TRY THE 30 SECOND LASH LIFT
PARTNERS
STRATEGIC PARTNERSHIPS
We only formulate with labs that are proactive & forward-thinking in their approach to sustainability. This includes measures to meaningfully lower water & energy consumption each year, obtaining energy from renewable sources & initiating traceability of recovered waste. Our labs do not animal test & have an increasing focus on sustainable ingredients.
BEAUTY WITH A PURPOSE
WHEN YOU BUY BELLA, YOU MAKE THE WORLD A BETTER PLACE.
TOGETHER, LETS SHINE A LIGHT ON MENTAL HEALTH.
1%
OF OUR SALES GOES TOWARDS A MENTAL HEALTH CHARITY
